CHICAGO — Governor JB Pritzker and officials from the Illinois Department of Commerce and Economic Opportunity have announced a new tourism campaign for the state.

The campaign is called The Middle of Everything and features actress, and Illinois native, Jane Lynch.

The campaign markets the variety of tourism attractions available across the state from the city life of Chicago to the hills and hiking of the state’s southern region.

During the campaign’s announcement at the Shedd Aquarium, a recorded message from Lynch indicated she also directed the campaign’s videos which she said was the first time she’s directed anything.

The event took place Monday, April 18 at 10 a.m. from Chicago’s Shedd Aquarium.

Watch the entire announcement in our video above, including Lynch’s recorded appearance and some of the campaign’s videos.