CHICAGO — Starbucks aims to drum up holiday sales with promises of free espresso drinks this season — as long as you’re in the right store.
Starting Friday, select Starbucks stores will host 1,000 Pop Up Cheer Parties over 10 days, where customers can enjoy free tall handcrafted espresso beverages, from mochas to chestnut praline lattes.
The event will be held in more than 23 Starbucks stores in the greater Chicago area from 1-2 p.m. local time, over 10 days, starting December 23 through January 2.
The locations will change daily and will be listed on starbucks.com/cheer and Twitter with the hashtags #FindCheer #10daysofcheer.
Customers also can visit participating Starbucks stores to receive a “cheer card” that will provide discounts on beverages, lunch items and other items for 10 Days of Cheer.
Different Starbucks locations will be chosen daily. To find out what stores are participating today, go here: starbuckscheer.com