COLLEGE PARK, Ga. — Chick-fil-A has announced it’s cutting a well-loved product from its line-up.
The Cow Calendar.
Chick-fil-A has officially declared the 2018 calendar will be the last for the chicken sandwich franchise.
The company sent out word Wednesday in an email to customers stating that the calendar is discontinued, marking an end to “20 years of steers,” reports The News & Observer.
The Cow Calendar was popular not only for the pictures of Chick-fil-A cows up to their usual self-preservation antics. The calendar also served as a major source of free menu items.
The calendar operates like an Advent calendar. Customers who bought the calendar could receive one free product each month.
Now, however, Chick-fil-A hopes more people will take advantage of Chick-fil-A One, the restaurant’s rewards program available online and as an app.
With fans of the restaurant expecting to feel the loss this holiday season, The State reports, Chick-fil-A said in the email that the company is “stepping up our gift card game to make sure you have something to give those most special to you.”
Since the announcement, Chick-fil-A fans have been taken to Twitter to share just how upset they are with this latest loss.
how to know you're southern 101:
chick fil a just said they're doing away with the cow calendars and i actually teared up? ?? ?? ? ?
— al | VICTON OT7 COMEBACK #continuous (@districtcactus) July 18, 2018
I am 1000000000000% against Chick-fil-A getting rid of the Cow Calendar pic.twitter.com/fYvOIpikR0
— Taylor. (@Tater_Tottt) July 18, 2018
Getting the email from Chick Fil A saying they're retiring the cow calendar after this year is honestly the worst news I've gotten in a while
— Matt (@_mattpad) July 18, 2018
Chick Fil A: I have an idea
Chick Fil A: let’s take away the brownies
Chick Fil A: and Cole Slaw
Chick Fil A: and Chicken salad
Chick Fil A: and Cow Calendars
Chick Fil A: Try our new superfood salad though
Me: smh pic.twitter.com/xA7D9eOjzg
— Max (@Msenoff226) July 18, 2018
Chick Fil A just announced the end of the cow calendar and I think I need the rest of the day off to process this news
— Matt Hardesty (@hardestymatt12) July 18, 2018
Chick-fil-A is retiring the cow calendar after 20 years. What's the point of even knowing what day it is if I'm not getting that information from a marginally literate cow?
— Regular Ol’ Non-Seasonal Angus (@AngusDwyer) July 18, 2018
Chick-Fil-A getting rid of the Cow Calendar is the most offensive thing to happen in 2018.
— Justin (@justinjfl) July 18, 2018