Build-A-Bear is celebrating “National Hug Day” this weekend with a beary special deal.
According to the company’s website, three select bears will be offered in stores for just $5.50 each on Sunday, Jan. 20 and Monday, Jan. 21.
Shoppers can choose from the following furry friends: Lil’ Cub Pudding, Lil’ Cub Walnut, and Lil’ Cub Brownie. The bears normally retail for $12.
For online shoppers, Build-A-Bear is offering a selection of bears for $10 each.
Back in July, the company held a one-day “Pay Your Age” promotion which allowed people to pay their current age for any make-your-own furry friend. The event was so popular, it had to be cancelled “due to crowds and safety concerns.”
Despite backlash from upset customers, Build-A-Bear’s CEO said the day drove record crowds to the company’s stores and led to double-digit sales growth for the quarter.
CeleBEARate National Hug Day with a beary special offer! Join us in stores on 1/20 and 1/21 to make select furry friends for just $5.50/£5.50 each! #NationalHugDay More info: https://t.co/VgOePK7oCH pic.twitter.com/J02PjKF7rh
— Build-A-Bear Workshop (@buildabear) January 14, 2019