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A Toronto-based web site is raising eyebrows and revenues, with a racy new billboard at Clark and Ontario.

The site is

With the words ”The best job is a b***w job” and an image of retired porn star Bree Olson, it promises to help people find not-so-traditional relationships.

Web site officials say they chose Chicago for the clever play on words because of the city’s high unemployment rate.

Just a few feet from the billboard, parents take their children to the Rainforest Café and the Rock ‘n Roll McDonald’s.

While some folks have complained about the billboard’s bawdiness, the website doubled its Chicago subscriber base on the very first day the billboard went up.