Burger King’s offer of 1-cent Whoppers ‘at’ McDonald’s would make any evil genius proud

Burger King is throwing shade at McDonald’s – in plain sight.

Their “Whopper Detour” deal is giving customers Whoppers for a penny.  But, and here comes the sneaky part, customers have to be using the Burger King app to order – and be at a McDonald’s.

Business Insider reports,  the Burger King app will recognize the user’s location as being at a McDonalds and unlock the penny deal.   After you place an order for the Whopper, the app will “detour” you away from McDonald’s and navigate you to the closest Burger King so you can pick it up.

The Burger King twitter account puts it like this:

Order a Whopper for a penny only “at” McDonald’s with the BK app. yes, you read that right. drive near a McDonald’s and use the BK app. no need to go to their drive-thru. get yours before December 12th.

The deal starts today and runs through Dec. 12th.