‘The Loop’ sold for $21.5M to Christian broadcasting company
Julian Crews and Dean Richards
CHICAGO — One of Chicago's longest running and legendary rock stations is about to go away.
"The Loop" WLUP 97.9 FM has been sold to the Educational Media Foundation, a non-profit Christian broadcasting company, for $21.5 million.
The classic rock station will flip to a noncommercial Christian music format under its K-Love brand, currently heard on a string of suburban radio stations.
The deal to sell by current owner, Merlin Media, was filed with the FCC on Monday.
The station rocked Chicago for more than 40 years and was home to legends like Johnny B, Steve and Garry, Kevin Matthews — and many more.
The Chicago Tribune reports that the station will air classic rock without disc jockeys for the rest of the week, until the format officially switches on Saturday.