ComEd’s ‘Icebox Challenge’ draws girls to STEM fields

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CHICAGO -- They are young, they are ambitious, and today, they are accomplished engineers.

Teenage girls from across the Chicagoland area are transforming old refrigerators into race cars.

It's icebox derby.

Here, 30 girls divided into six teams are given a recycled fridge and a guide book, setting out on a STEM (science, technology, engineering and math) journey to see who can build, name and design the logo for the best car -- all in four short build sessions.

This is the 2nd year for ComEd’s icebox derby, which will culminate in a head-to-head race in mid-August, not only testing their designs but also the science behind it.

Teaching these teens what they can accomplish in STEM careers is the goal. Experts say only 24% of women in the U.S. hold jobs in STEM industries.

“These girls are our workforce of the future so it’s up to us to inspire them to follow in our footsteps,” says Josey “the riveter,” an electrical engineer for ComEd.

Friendship, fun, lessons learned, and a brighter future. Each girl will walk away with at least a thousand dollars in scholarship money, and hopefully a strong desire to study STEM down the road.

 

The Icebox Derby competition will take place:

August 15, 1-3p.m.

The Field Museum/East Parking lot

 

More info can be found at:

Theiceboxderby.com

#IceBoxDerby

 

Leo Burnett and agencyEA also collaborated on this project.

More info: http://agencyea.com/portfolio/comed/

 

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