Protesters rally against Cook County beverage tax

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

CHICAGO -- Cook County's new beverage tax goes into effect this Saturday, July 1.

A Can The Tax rally is being held today at the Thompson Center.

Protesters call it "excessive" and demand the county board repeal the tax.

When the new tax takes effect a two liter soda bottle will cost 67 cents more.

And it's not just for soda.  It will be levied on low-calorie drinks, fruit juices that are not 100% fruit juice, iced tea, lemonade, sports and energy drinks.