20 people pucker up for ‘Kiss a Kia’ challenge in Austin

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

Austin, TX -- A good kiss is priceless, so priceless it could get you a free new car.

20 people at a Kia dealership in Austin,Texas, puckered up and put their lips on a new Kia Optima for the 'Kiss a Kia' contest. The winner of the contest gets a free Kia.

96.7 KISS FM at the Southwest Kia in Round Rock is putting on the contest. They started at 8 a.m. Monday.

If there's no winner after 50 hours, the station will conduct a random drawing to determine the winner.

The contestants get a 10-minute break every hour.