Parents know that look when they see it, so now it’s being used in a commercial.
A new ad for Pampers Diapers features the wrinkled and strained faces of 10 babies as they use their product.
All the faces are in slow motion, while the music “Also Sprach Zarathustra” from “2001: A Space Odyssey.”
The ad is part of Pampers’ new “Don’t fear the mess” campaign.
It has over 1.5 million views on YouTube