Water Tower Place Offers Same-Day Delivery

Water Tower Place in Chicago. (Alex Garcia / Chicago Tribune / April 5, 2009)

Water Tower Place in Chicago. (Alex Garcia / Chicago Tribune / April 5, 2009)

Chicago area shoppers’ insatiable appetite for online shopping may soon grow larger as same-day delivery services are being offered by some of their favorite retailer housed in Water Tower Place at 835 N. Michigan Ave.

The General Growth-owned mall announced in a joint press release with mall operators Simon and Macerich that shoppers, “will enjoy same-day delivery service from a variety of participating jewelry, fashion, and footwear and luxury retailers.” The number of stores joining in the service has yet to be released.

Water Tower place is currently offering the service for FREE until the end of the month.

There are some suburban malls hopping in on the trend too. Oakbrook Center, owned by General Growth, did a soft launch of the service in November. Later this fall, The Shops at North Bridge and Fashion Outlets of Chicago in Rosemont, both owned by Macerich, will offer same-day delivery starting in late August; with the Simon-owned Woodfield Mall to follow soon after.

The fee for same-day delivery starts at $5 and the delivery zone encompasses approximately a 15-mile radius. Customers will also be able to track their deliveries via a real-time map.

   The malls have partnered up Silicon Valley startup Deliv to offer the speedy delivery.

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